@article{25728,
  keywords = {Stigma, Interpersonal Relations, Communication, infectious disease},
  author = {Smith RA},
  title = {Testing the Model of Stigma Communication with a Factorial Experiment in an Interpersonal Context.},
  abstract = {<p>Stigmas may regulate intergroup relationships; they may also influence interpersonal actions. This study extends the previous test of the model of stigma communication (Smith, 2012) with a factorial experiment in which the outcomes refer to a hypothetical acquaintance. New affective reactions, sympathy and frustration, and a new personality trait, disgust sensitivity, were explored. In addition, perceived severity and susceptibility of the infection were included as alternative mechanisms explaining the effects. The results (n = 318) showed that message content, message reactions (emotional and cognitive), and disgust sensitivity predicted intentions to regulate the infected acquaintance's interactions and lifestyle (R (2) = .79) and participants' likelihood of telling others about the acquaintance's infection (R (2) = .35). The findings generally provided support for MSC and directions for improvement.</p>
},
  year = {2014},
  journal = {Communication studies},
  volume = {65},
  pages = {154-173},
  issn = {1051-0974},
  url = {http://www.ncbi.nlm.nih.gov/pmc/articles/PMC4241266/pdf/nihms608682.pdf},
  doi = {10.1080/10510974.2013.851095},
  language = {eng},
}